AI Fluids
A sleek, modern look for technology-led brand AI Fluids.
The brief
As a new venture, AI Fluids takes sensor information and the requirements of fluid, ultimately providing an AI machine learning service and improving drilling efficiency. The company required an identity, wanting their look and feel to be non-conventional to highlight the innovative nature of the company and to appeal to potential investors.
The results
We created a brand identity, reflective of their futuristic, technology-focused ethos. Using a bespoke graphic as their logo, representative of AI Fluids’ patented technology, and a vibrant colour palette to modernise the brand. The look and feel was rolled out throughout brand guidelines, powerpoint presentation and business cards.
The team produced a captivating holding page with engaging animations to communicate to the audience that the full website will be launched imminently and featuring relevant contact information to generate leads.