Barber’s Cheese
Barber’s, the oldest surviving cheddar-makers in the world, have been producing their award-winning cheddar since 1833.
The brief
They tasked us with bringing their brand and social to life, modernising the tone, look and feel, whilst reaching a new audience and increasing engagement.
We delivered
We developed a more playful, humorous and cheeky tone. It was essential that the brand retained its quintessentially British voice to resonate with the company’s heritage. To engage with new and existing audiences, we devised a strategic monthly approach to social posting, creating attractive, amusing and entertaining content that promotes Barber’s products. We are continuing to create a variety of new and entertaining marketing campaign ideas with further new and exciting projects in the pipeline for the brand.
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