ReThink Productivity
The workforce
insight specialists.
Productivity is an eternal conundrum to many businesses. They see that costs are rising and their teams are busy with more and more customers… but they also know that performance isn’t necessarily improving. The challenge? Knowing where the problem really lies and what to do about it.
That’s where our client, ReThink Productivity, comes in as an expert consultancy that helps organisations understand how work actually happens – using real data, not assumptions – and provides clear recommendations for improvement and real business impact.
As part of a long-standing business relationship, Source has been increasing ReThink’s brand awareness to key target audiences across the UK and further afield. We’ve implemented a range of tactical marketing activities that bring the ReThink offer to light. From organic and paid-for social media, through to blog and case study writing, we help to achieve their overarching business objectives through smart marketing.
The results
More recently we have undertaken a deep-dive into ReThink’s brand strategy, and presented a suite of clear findings and recommendations for growth. Objectives, tone of voice and a value proposition sit alongside new ideal client personas, core messaging and organisational values. This work has already started to filter through to the ‘business as usual’ work, as well as more bespoke projects that all aim to support ReThink’s wider ambitions.
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Waterman Aspen
Prince
